About Sonia O'Donnell
My Passion Is Helping Business Owners
I care about your businesses succeeding; I cannot build anything, or fix a car, but what I can do is make sure that your accounts are done right the first time. That’s the minimum of the service I can provide.
My mission is to create meaningful information from the chaos of numbers that a business encounters each and every day.
The question is do you want to understand the financial aspect of your business better?
This I can help you with, this is the value add that most bookkeepers and accountants talk about, but rarely deliver. How? Good question, it’s working with you to help you understand why you may have tax to pay but no money in the bank; why the profit is decreasing yet you are working harder than ever.
The figures can answer lots of questions regarding the state of your business!
My approach to your business is I cannot do what you do well, so let me do what I do well.
I’ve worked in the accounting industry for over 10 years starting as a graduate accountant, doing the bookkeeping of a lot of businesses, preparing their BAS and other activity statements, preparing financial statements and tax returns. After deemed competent in accounting tasks 101, I moved up the ranks to higher turnover entities who generally had more complex structures, doing exactly the same debits and credits with just higher volume.
The last 4 years of my accounting life has been specialising in the Self Managed Superannuation Fund area.
While most people think working with numbers is so boring! I beg to differ, numbers can be as effective as words in telling you what’s happening financially within the business. After dealing with the debits and credits aspect, I enjoy sitting back and reviewing the story they have. For some, it will be an incredibly boring, yet satisfying story that your business is going well. For others, it’s a story of what the? Where did the money go? I want to help you make sense of your financial story, and helping you identify what is going on with your books. This is where I would love to help you, interpret the story your numbers are telling me, and help you put into place practicable steps to achieve your financial goals.
About me as the person
I am a CPA qualified Accountant who has worked in the Tax industry on the Gold Coast for the last 10 years.
My experience in preparing accounts covers a number of industries and professions from Medical, Construction, Retail and Financial Services. Additionally, I have extensive experience in preparing SMSF financial statements and tax returns.
With that experience and knowledge allows me to not only get the accounts right the first time and with my underlying tax knowledge, I can get to the core of what’s important in preparing your accounts. This will ultimately save you time and money.
I’ve been on the Gold Coast since 1989 which according to my husband means I’m almost a local! I attended Griffith University, raised both of my children here and apart from about a year, I have lived in Southport the entire time. My husband has his own business from which I gained a deeper insight into the other side of the accounting equation!
My goal is to work with you and what works for your business and your time.
For an iniatial consultation to discuss your needs and how I can help you, please contact me. I will get back to you within 24 hours of contact to set up a time that suits to meet or alternatively ring